Thursday, March 9, 2017

The Art of Asking for Referrals




A referral is a powerful form of persuasion when it comes to winning customers. More effective than any other traditional form of marketing both offline and online; a referral has the power to convert prospects into loyal customers.

But, what can you do to encourage your customers to refer you without sounding desperate or needy? Take a look –

1. Ask for it at the end of the service - May be you are a specialist dentist . After you are done offering the medical service, and after the person has benefited from your services, that’s the best time to ask for a referral. You can either ask for it personally or drop a message requesting to endorse you across all the right platforms. NetProReferral is the finest platform in this context.

2. Mention it in your calling card – Every time you give your calling card to a prospect or client, mention a place at the bottom of the card where clients can refer you. If you are an accountant, this will help others find a good accountant too.

3. Ask for it on social media – it is important that you stay active and engaged across all the relevant social media channels. Publish helpful content and posts every now and then and be sure to incorporate a section requesting your followers to refer you. To give them a reason to refer you, use rewards as a way to motivate them. The reward can be a discount coupon, a free consultation, or it can be anything that you deem fit.

No comments:

Post a Comment